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EGF - social network

This was a huge challenge for us, to manage EGF - Environment Global Facilities - group social media (Facebook, Instagram, and Linkedin). EGF has eleven branches from north to south of the country. The objective was to shape recycling behaviors in order to facilitate waste gathering and treatment and to be closer to the community. We developed a light and familiar language, based on illustrations and small animations. Our focus was regional, acknowledging on the problems and needs of each region, where companies operate.